Claude can help you decide what a landing page needs to say. Framer gives you a visual place to build, refine and publish it. The useful combination is a clear brief followed by a careful design review, not expecting one prompt to produce a finished business website.
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When to use Claude and Framer together
This workflow suits a product landing page, portfolio or service website where you want to edit the design visually. If your main requirement is a custom application with complex server logic, evaluate that architecture separately before choosing your website builder.
Our UI/UX skills guide makes a useful distinction: a good design workflow needs explicit constraints and a review checklist. Apply the same principle here. Ask Claude for decisions you can inspect, then build those decisions in Framer.
1. Give Claude a specific landing-page brief
Start with real product information. Do not let the model invent customer quotes, usage numbers or outcomes. Paste this into Claude and replace the bracketed fields:
Help me plan a one-page website that I will build visually in Framer.
Product: [what it does]
Audience: [one specific customer type]
Problem: [the task they struggle with]
Primary action: [book a demo, start a trial, or buy]
Evidence available: [real screenshots, quotes, results, or none]
Brand direction: [colours, type style, and references]
Return:
1. A page outline with one purpose per section.
2. Three concrete headline options.
3. Short draft copy for each section.
4. A list of missing facts that I need to supply.
5. Mobile layout notes and an accessibility review checklist.
Do not invent testimonials, statistics, product features or urgency.
Keep one primary conversion goal. Explain any design tradeoffs.
For example, a scheduling tool for tutors needs to explain booking and rescheduling before it needs an elaborate animation. Compare the headline against the actual product: could a visitor explain what you sell after reading it?
2. Build the first version in Framer
Create a page in Framer and use the approved outline to organise its sections. Begin with the hero, product demonstration, benefits, evidence and final action. Remove any section for which you have nothing useful to say.
Framer offers AI-assisted visual editing. Use it as a starting point and inspect the result on the canvas. This guide does not assume Claude can push a complete website into Framer, or that generated React code can simply be pasted in as a finished page.
Keep heading styles, button styles and spacing consistent. Use a real product image when it explains the offer better than decorative artwork. If you do not have testimonials, demonstrate the product instead of adding fabricated social proof.
3. Review desktop and mobile separately
A desktop composition is not a mobile design. Check narrow screens, long headlines and the navigation with realistic content. Look for clipped buttons, horizontal scrolling, unreadably small labels and images that hide the important detail.
Give Claude screenshots of both layouts and ask for a prioritised critique:
Review these landing-page screenshots for clarity and usability.
Separate visible problems from things you cannot verify in an image.
Prioritise the five fixes most likely to help a visitor understand the offer.
Check hierarchy, legibility, spacing, CTA clarity and mobile layout.
Do not claim to have tested links, forms or keyboard access.
You can also use the design-review approaches in our UI/UX skill collection. Skills help structure the critique; they do not replace testing the published page.
4. Prepare the page for search
Choose one search intent that actually matches the offer. A tutor scheduling product might explain how to let students book lessons, rather than try to rank for every productivity keyword.
Write an original title and description, a clear main heading, and descriptive section headings. Avoid adding repeated keywords to every paragraph. Give informative images useful alternative text and use readable link labels.
Framer supports page-specific titles, descriptions and social images. Check those settings on the actual page before publishing, including whether it is allowed to appear in search engines.
Framer also provides SEO tools and automatically generated sitemap and robots files. These help with technical setup; they do not guarantee indexing or rankings. Inspect your published URL in Google Search Console after launch and check that its canonical URL points to the intended public address.
5. Test the conversion path before sharing
Run this checklist on the published site:
- Open it on a phone and a desktop browser.
- Follow the main button all the way to its destination.
- Submit a test enquiry if you control the form, then confirm it arrives.
- Navigate with the keyboard and check that focus is visible.
- Check the page title and social preview.
- Confirm analytics records your chosen conversion event.
- Remove draft content, placeholder claims and broken links.
Track the action that matters to your business. A page visit is not an enquiry, and a button click is not a completed purchase. If you use campaign links, keep their naming consistent so you can compare sources later.
Is Framer the right next step?
If you want to turn a clear brief into a visually editable marketing website, start with Framer. Build one useful page, test its core action and improve it from actual visitor behaviour.
If you are still choosing your design workflow, read our best UI/UX skills for AI agents first. For a coding agent setup, our skill installation guide explains the separate installation process.